Gala

Gala is a luxury multi-brand boutique located in the five stars Al Qasr Hotel in Dubai. The design of the identity strikes a balance between elegance and femininity, drawing on Parisian sophistication, a natural influence shaped by the founder’s deep roots in the the city's fashion scene.

An ornamental monogram and a cursive wordmark, defined by subtle contrasts and finely crafted serifs, embody this refined sensibility. The soft color palette, elevated by a vibrant orange accent, takes inspiration from the boutique’s architecture and its warm and inviting ambiance.